FeatureRupeeCasePMSAIF, typicalMutual fund, activeDirect stocks
Recurring fee0.2% of traded value per rebalance, charged only when trades execute. No AUM fee.2% AUM + 20% performance over hurdleAbout 2% + 20% of profits, typical for Category III1.5 to 2.25% TER for active equity, deducted from NAVBrokerage per trade only
Minimum ticketPublished per strategy₹50,00,000 (SEBI mandate)₹1,00,00,000 (SEBI mandate)₹500 (SIP) or ₹5,000 (lump sum)Price of one share
Who holds your stocksYou, in your own dematPMSThe fund; you hold unitsAMC / RTA (units, not stocks)You, in your own demat
Lock inNoneUsually 1 year + 2% exit loadSet by the schemeELSS 3 years, others noneNone
Transparency of holdingsFull, at every rebalance, datedMonthly or quarterly statementPeriodic investor reportsMonthly portfolio disclosureFull (you picked them)
MethodologyPublished rules, reproducible by any userProprietary, not disclosedThe manager's strategyFund factsheet, high level onlyYour own
RebalancingSystematic, on each strategy's published cadence, announced in advanceManager discretionManager discretionManager discretionYour discretion
Tax treatmentSTCG 20% / LTCG 12.5% above ₹1,25,000 a year, on your own stocks, standard equity rulesTaxed on each realised trade by manager, complex P&LSet by AIF category and schemeSTCG 20% / LTCG 12.5% above ₹1,25,000 a year, on redemption only, compounding insideSTCG 20% / LTCG 12.5% above ₹1,25,000 a year, on each stock you sell
Exit processStop rebalancing, keep the stocks, no transferRedeem, wait for settlement, exit load possibleAs the scheme allowsRedeem, 1 to 3 day settlement, exit load possibleSell when you want
Regulatory statusAlgo vendor platform, RA application pending via QC Alpha ResearchSEBI registered PMSSEBI registered AIFSEBI registered AMCNo intermediary
Investment decisionRupeeCase places the orders the published rule generates, in your own broker accountManager decides for youManager decides for youManager decides for youYou decide everything
Suits you ifYou want transparent systematic strategies and own demat execution at sub PMS ticketsYou have 50L+ and want an outsourced discretionary managerYou have 1 Cr+ and want a pooled, manager run strategyYou want hands off SIP based wealth buildingYou have time, conviction, and a process
Typical industry rates as of April 2026, not specific to any PMS manager, AIF or AMC. AIF figures are typical for Category III; schemes differ. Your actual fees depend on your broker, the specific product and your tax bracket.